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Launch service

We build your launch. You build the product.

Identity, website, launch film and launch content, from one studio.

Book a call

3 founding slots open

A fixed price and a schedule before any work starts.

What you get

Four stages.

One line each. Every stage is also sold on its own.

Identity

Branding

Logo, colour, type, imagery and guidelines your team can hand to anyone.

Website

Website

Designed, built, live, and editable by you.

Launch film

Motion

A 30 to 60 second motion film that shows your product doing the thing.

Launch content

Marketing

Announcement posts, social assets and a first-week content kit.

Who it is for

Product startups about to launch.

Pre-seed, bootstrapped or grant-funded. A team of 1 to 5. No finished brand yet.

Not for

Companies that need only a logo, or ones with an established brand and an agency already in place.

See individual services

The problem

Most launches are split across four vendors.

The logo does not match the site. The site does not match the video. Nobody owns the whole.

You end up coordinating a launch instead of running a company.

Case study

How Portals launched.

Portals is a self-learning creative workspace. A design editor and a motion editor with an agent that works with you, never instead of you.

It spent two years in stealth before it needed an identity, a home, a story and an audience. It got all four in one project, through these same stages.

Identity

Brand guidelines and system.

See the brand case study
Brand definitions
Typography

Website

Landing page and waitlist.

See the website case study
The Portals website hero

Film

The launch film.

See the film case study

Content

Demo recordings, launch posts, beta recruitment.

A launch post
A launch post

How it works

Four steps.

  1. 01

    Call

    30 minutes. We agree on scope.

  2. 02

    Plan and price lock

    You get a fixed price and a schedule.

  3. 03

    Build

    Identity, then site, then film and content. Typically about 6 weeks, depending on how fast feedback comes back.

  4. 04

    Launch and handover

    You launch with everything live and you own all the files.

Founding rate

€7,500

for the first three startups

The founding rate is the full launch, not a stripped version. In exchange you agree to a case study and a testimonial.

Included

  • Identity
  • Website
  • Launch film
  • Launch content

Standard rate after the founding slots

€15,000

Payment

50% upfront, 50% on delivery.

Ongoing launch support

1,200 to 1,500 a month, if you want us to keep running it after launch.

3 founding slots open

Book a call

Questions

Before you write in.

Yes. Any one of the four stages works on its own, priced separately. Plenty of teams start with one and add the rest once they see it land.
Yes, and it saves time. We keep the name and build the identity around it, so the work is about how it looks and sounds rather than inventing a word.
Every raw file you need to keep working on it yourself, or hand it to whoever you want to take it on. Source files, working files, the lot, organised so it is easy to pick up.
Two rounds per stage, which is usually plenty at this level. If we get stuck on a decision we will tell you rather than burn a round on it.
I lead it end to end, so you talk to the person actually doing the work. When a scope needs a specialist, a motion designer or a developer, I bring them in for that part and stay answerable for it.

Launching soon?

Tell me where you are and what is still missing. We will work out the scope on the call.

Book a call