Case Study · Motion Design
Seed & Stem
A short, warm animated spot for Seed & Stem — a brand brought to life with gentle, natural motion.
My role
Tools
Seed & Stem is a brand built around nature and growth. The spot carries that feeling in motion: organic shapes, soft colours and transitions that grow rather than cut.
The animation was developed through a series of style frames before the final render, exploring how the identity would move.
Below: the style frames that locked the look, the final film, and a look at the process.
01 · Style Frames
The look before it moved
The first pass of style frames — exploring how the brand’s organic shapes and soft palette would translate into motion.
02 · The Look, Refined
Frames that carry the spot
The refined frames that defined the final spot — composition and colour locked before animation.
03 · Process
The spot coming together
A look at the work-in-progress — the animation building from the locked frames to the final render.